Make vs IFTTT

A side-by-side look at what Make and IFTTT publish about pricing, plans and features.

This page sets the two products' recorded data side by side. It is not an editorial review — nobody has tested either product for this page, and the figures below are not independently verified. Read how we handle data and what each label means.

Values as recorded in this guide. Where a figure carries no source, it is marked unverified — confirm on the vendor's own pages before acting on it.
FieldMakeIFTTT
CategoryAutomationAutomation
Entry price$9/mo$3/mo
Free planYesYes
Free trialYes7-day trial
Tagged forSmall TeamsFreelancers
G2 rating unverified4.7 / 54.3 / 5
Capterra rating unverified4.8 / 54.4 / 5

Where they differ

  • Entry pricing recorded here is $3/month for IFTTT and $9/month for Make. Plan structures differ, so these are not like-for-like — check both pricing pages before comparing totals.

Head to head

Make

Make (formerly Integromat) turns automation into a visual canvas: modules, routers and iterators snake across the screen, exposing logic that Zapier hides. That transparency enables genuinely complex scenarios — loops, aggregations, error handlers — at operation-based prices that undercut Zapier substantially at volume. The trade-off is a steeper on-ramp; it rewards operations-minded builders more than casual users automating a form-to-spreadsheet flow.

Reported strengths

  • Powerful logic
  • Great value
  • Visual builder

Reported drawbacks

  • Steeper learning curve
  • Fewer apps than Zapier

IFTTT

IFTTT remains the gentlest introduction to automation: if this, then that, across an ecosystem especially strong in smart home, phones and consumer services. Applets install in two taps, and the Pro tier is impressively cheap for multi-action logic. It is not built for business workflows — no complex branching, light app coverage for B2B SaaS — but for personal and IoT automation it still occupies a niche the heavyweight tools ignore.

Reported strengths

  • Very simple
  • Great for IoT
  • Cheap Pro plan

Reported drawbacks

  • Limited business logic
  • Fewer pro integrations