Google Analytics vs Open Analytics
A side-by-side look at what Google Analytics and Open Analytics publish about pricing, plans and features.
This page sets the two products' recorded data side by side. It is not an editorial review — nobody has tested either product for this page, and the figures below are not independently verified. Read how we handle data and what each label means.
| Field | Google Analytics | Open Analytics |
|---|---|---|
| Category | Analytics | Analytics |
| Entry price | Free plan only | $9/mo |
| Free plan | Yes | Yes |
| Free trial | No | No |
| Tagged for | Startups | Startups |
| G2 rating unverified | 4.5 / 5 | — |
| Capterra rating unverified | 4.7 / 5 | — |
| ProductHunt | — | 256 |
| From ProductHunt, checked 31 Aug 2026 | ||
Where they differ
- Google Analytics does not publish an entry price; pricing is quote-based.
Head to head
Google Analytics
Google Analytics 4 is the default measurement layer of the web, free at a scale no rival matches and wired directly into Google Ads and Search Console. Its event-based model is powerful once configured, but the migration from Universal Analytics left many users relearning basics, and reports that once took two clicks now take five. Privacy regulations add consent complexity in Europe. It remains the pragmatic default — with a steeper curve than its price suggests.
Free web analytics at massive scale.
What we record about Google Analytics →Reported strengths
- Free
- Ubiquitous integrations
- Powerful segments
Reported drawbacks
- GA4 learning curve
- Privacy/consent overhead
Open Analytics
Open Analytics is an open-source, privacy-first web analytics platform designed as an AI-native alternative to Google Analytics. It offers real-time visitor tracking, funnels, and revenue analytics, including Stripe integration, using a lightweight, cookieless script. The platform prioritizes GDPR compliance without requiring consent banners and supports AI tool integration. Users can self-host the solution or opt for a hosted version, providing flexibility and data ownership. It aims to deliver comprehensive insights while respecting user privacy.
AI-Native Google Analytics alternative for the modern web
What we record about Open Analytics →Reported strengths
- Strong focus on privacy and cookieless tracking
- Integrates revenue attribution directly with analytics
- Open-source and self-hostable for full data control
Reported drawbacks
- Relatively young platform compared to established alternatives
- May require more technical setup for self-hosting
- Limited public reviews and community compared to mature tools